Why Sleepy's?
A lot of thought and consideration goes into becoming a franchisee. See below for just some of the reasons you should consider a future with Sleepy’s.
The Sleepy’s model is simple yet successful, and we are strongly committed to business success. Sleepy’s offers you the opportunity to work for yourself, driving your own business and enjoying the rewards. We’re a secure, stable and growing group.
At Sleepy’s we want to support you in every way we can. We will provide you with management, marketing and administration expertise and experience, helping you to maximise your results. Below are just some of the reasons you should consider a future with Sleepy’s:
Low entry cost. With the average store costing between $180,000 and $220,000, including stock and franchise fees and depending on floor size, this investment is within the reach of many people considering a franchise.
Extensive and ongoing training. Initially, Sleepy’s will train new franchisees for up to two weeks. We then assign a business development manager to them, who will continue to guide them through their business journey. Ongoing training can be arranged as required.
The Sleepy’s model is simple, yet successful. Our store floor size is approximately 300 to 350 square metres. We have approximately 40 to 70 beds on the floor, and this range gives the customer a wide selection from which to choose from. Depending on the location and opportunity at the time, we will also consider smaller and larger floor plates.
We take the hassle out of trade agreement negotiations and supplier relationships, allowing you to focus on your store, your customers and therefore your success. Our extensive business, operational and sales training will have you more than equipped to take on your own store.
We don’t sell furniture however, we do sell accessories such as pillows, sheets, bed linen and mattress protectors. We have also recently introduced a range of bedheads to complement our product range. Our point of sale system is simple and easy to navigate.
Customer benefits. With each mattress purchase, Sleepy’s offer a 60 Night Comfort Exchange Guarantee. This means if a customers is not happy with the bed they purchased, Sleepy’s will allow an exchange (conditions apply). Customers are drawn to the peace of mind this offers them.
Free old mattress removal. We want our customers to know that purchasing a mattress from Sleepy’s is a hassle-free process. This is why we offer to remove their old mattress at no extra charge.
Franchise Information
At Sleepy’s we want to help you kick goals! We will do this by providing support to our franchisees and managers.
DownloadRegister Your Interest
At Sleepy’s we want to help you kick goals! We will do this by providing support to our franchisees and managers.
Register
A Franchise and Business Journey
Sunil Narayan has owned a Sleepy’s store since 2011, his first store was Sleepy’s Macgregor and he now owns Sleepy’s Oxley. In search for a future business opportunity, Sunil found the Sleepy’s model a very attractive proposition. Sunil describes his reasons for choosing Sleepy’s as follows: ‘Sleepy’s has a low cost of entry and is…
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From Store Manager to Multi-Site Franchisee
Sam started with Sleepy’s as Store Manager at Homebush in November 2013. Sam was the first manager of this new Sleepy’s store which is located in the DFO Centre, among many other national large format retail brands. Almost 12 months to the day Sam elected to take on the store as a franchisee after seeing…
Read MoreBusiness For Sale
We are currently looking for franchisees for the following areas:
Australian Capital Territory
South Australia
Tasmania
Franchise Blog
Sleepy’s Win the Big Kahuna Category in Australia’s Top 100 Coolest Companies
Our goal to share the restorative powers of sleep with as many people as possible, has been recognised in Anthill’s Coolest Company of the Year Awards 2018. As a driving force in sleep health we provide our customers with the opportunity to achieve an amazing night’s sleep, which has placed Sleepy’s first in the Big…
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Franchise Buyer Strategy
Growth Strategy – Sleepy’s Engages ‘Franchise Buyer’ Sleepy’s has recently engaged franchise marketing specialists Franchise Buyer to lift Sleepy’s brand presence to prospective franchisees. The strategy involves a mix of hard copy and digital (Franchisee Buyer magazine), national and state email blasts, franchisee interviews and photography of stores. Key points to interest prospective franchisees are:…
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A Sleepy’s Franchise Might Be for You: The Financials
A Sleepy’s investment! Approximate capital outlay required for a new store is $180,000 to $220,000 depending on the size of your store and fit out requirements. Company operated stores are also available for franchising. What’s included in your investment? A simple, proven selling system that works A stable industry with healthy margins Product with leading…
Read MoreSleepy's Melbourne Region
| Contact: | Guy Elliott | Phone: | 0434 254 154 |
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Franchise Summary
Store location under review
Let's Talk $$$
Sleepy's Sydney Region
| Contact: | Guy Elliott | Phone: | 0434 254 154 |
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Franchise Summary
Store location under review.
Let's Talk $$$
Sleepy's Maroochydore
Shop 4B, Maroochydore Homemaker Centre
11-55 Maroochy Boulevard, Maroochydore QLD 4558 AU
| Contact: | Guy Elliott | Phone: | 0434 254 154 |
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| Monday | 9AM - 5:30PM | ||
| Tuesday | 9AM - 5:30PM | ||
| Wednesday | 9AM - 5:30PM | ||
| Thursday | 9AM - 7PM | ||
| Friday | 9AM - 5:30PM | ||
| Saturday | 9AM - 5PM | ||
| Sunday | 10AM - 4PM | ||
| Holidays | 9AM - 5PM | ||
Franchise Summary
The Maroochydore Homemaker Centre also houses Domayne, Harvey Norman, Joyce Mayne Electrical, Plush Sofas and Fantastic Furniture. The centre is also extremely proactive in assisting the Marketing of its stores.
Sleepy’s new Maroochydore location opened in September 2015.
Let's Talk $$$
Entry Cost: $139,000 plus stock at valuation (approx. $72K)
This includes:
- Franchise fee
- Fixtures and fittings
Additional allowances required:
- Lease security of a Bank Guarantee of $22,935
- Business transfer legal fees also apply
Current lease term runs until September 2020 with a 5 year option.